Strain your coffee and toast: India is experiencing a coffee revolution – Lifestyle News

Recently, the famous Indian 'filter coffee' secured second place in the esteemed 'Top 38 Coffees of the World' list published by Taste Atlas, a popular gourmet and travel guide platform. Topping the list is “Cuban Espresso”, followed by Espresso Fred (Greece), Fred Cappuccino (Greece), Cappuccino (Italy), Turkish Coffee (Turkiye), Ristretto (Italy) and second place is “South Indian Coffee” . Frappe (Greece), Ice Café (Germany) and Vietnamese Iced Coffee (Vietnam) round out the top ten.

According to a Statista study, coffee consumption in India from 2023 to 2024 The amount was over 1 million bags, each weighing 60 kg. On a global scale, coffee consumption in the same period exceeded 167 million 60kg bags. The European Union and the United States are the largest consumers and contribute significantly to this amount.

Coffee production in India is on the rise, with production estimated to exceed 393,000 tons in 2023. Karnataka has been the driving force behind this growth. Kerala accounts for approximately 90% of the coffee produced in India. The third largest coffee producing state is Tamil Nadu, which accounts for 5% of all coffee produced in India. Coffee is also grown in northeastern India, Odisha and Andhra Pradesh. While Robusta beans are the mainstream in the Indian coffee industry, Arabica coffee is known for its milder flavor.

Araku Coffee is a brand known for its specialty “single origin” coffee, which takes its name from a nature reserve located in the highlands of India's Eastern Ghats, with a unique aromatic profile that combines sweetness, balance, and fruity notes. It is known for. Exceptional pure Arabica coffee. In fact, the journey of Araku coffee, grown by tribal communities in Andhra Pradesh's Araku Valley, has even been praised by top United Nations leaders in recognition of its pioneering role in promoting agricultural, economic and social revolution through coffee cultivation. Masu. Globally, the story of Arak coffee's 'seed to cup' journey highlights the brand's impact on women's lives and the influential role of women in sustainable farming practices. To do. At a recent UN event, UN Under-Secretary-General Amina Mohammed spoke about the link between women and sustainable agricultural practices in India. “I would like to commend the Government of India for its leadership and efforts to advance the food system integrity agenda at the national level,” Muhammad said.

However, the entry of coffee chains such as Nescafé, Tata Starbucks, Pret a Manger, and Tim Hortons has changed the face of coffee in the Indian market.Meanwhile, new-age Indian brands such as Blue Tokai, Roastery, Billi Foo, Sleepy Owl, Third Wave Coffee, Beenly, The Simple Brew and 93 Degree Coffee Roasters are betting big on the versatility of coffee and are It is a concentrate that can be used to sell coffee, blend into lattes, make coffee-infused cakes, flavorful instant beverages and premium versions of beverages.

For example, Roastea, which operates vending machines and cafes, offers innovative blends such as caramel, chocolate orange, and espresso. “We plan to transform your everyday coffee experience by combining old-fashioned methods with cutting-edge technology in every cup. Our lineup includes superpower instant coffee in caramel, espresso, and vanilla. ,” adds Chaitanya Bhamidipity, co-founder of Roastea. As the world becomes more globally connected, the popularity of coffee culture is accelerating, agrees Apoorkh Agarwal, founder of concentrated coffee brand The Simple Brew. ”