The buzzword for interior design in 2024 is “self-expression.” That's why home builder Taylor Morrison has compiled a list of design trends and interior aesthetics based on input from design and architecture experts. The “Express Yourself: Home” movement is gaining traction among millennials and his Gen Z homeowners through social media hashtags and viral videos showcasing personalized spaces.
These home decor trends reflect a growing interest in matching a home's physical interior with the homeowner's personality and aesthetic preferences. That's why when building a home, a company like Taylor Morrison can choose a design that has a specific feel and vision as the end goal for the home, from whimsical to gothic to serene. Some of their best designs have found their way into homes across the country.
Taylor Morrison's 2024 Interior Design Trends Dopamine Design
For DIY home decorators with a quirky creative side, Dopamine Style encourages self-expression and individuality through unconventional furniture combinations, bold colors, and eclectic decor. The only rule of the dopamine approach is that there are no rules. Whole house adjustments are optional. This makes it easy to give your entire home a consistent feel, from your child's room to your funky living room.
dark academia
Dark Academia's design aesthetic harkens back to the days of dark, moody libraries and laboratories, combining traditional academia vibes with Gothic influences. Although the shades and tones are dark, they are appealing to those looking for a quiet space to read or listen to music, and are especially suitable for offices and dens. Dark Academia also employs rich wood paneling, intricate plasterwork, and classical artwork to complete the theme. Adding a grand bookshelf transforms the space into a dreamy, dark library.
quiet luxury
The Quiet Luxury design aesthetic is very similar to the recent Quiet Luxury trend in fashion. The understated elegance of monochromatic, muted colors is the most distinctive feature of this theme. Rich fabrics add texture and sophistication, while minimalist and neutral tones. Accent items and creative lighting create a controlled amount of contrast while creating a tranquil atmosphere throughout the home.
grandma on the coast
In contrast to the dark Academia aesthetic, Coastal Grandma's design embraces a bright and vibrant beachfront style, highlighting waves and sand tones such as seafoam green, pale blue and sandy beige. Furniture and accent pieces also reflect the casual coastal lifestyle, using natural wood, rattan, driftwood, and linen. Floral and botanical prints and installations can add contrast to this design and add an extra pop of color to each room.
southwestern style
The final interior design aesthetic on Taylor Morrison's 2024 shortlist is Southwestern style. Designed to reflect the American West, the rooms feature rustic and antique furniture with an emphasis on natural materials. The color palette incorporates warm, earthy tones, and the theme is fully realized with the addition of desert-related decor and live succulents.
As younger generations approach homebuying age, we are exploring new and creative ways to reach them and start building brand affinity early on.” Taylor Morrison said Stephanie McCarty, Chief Marketing and Communications Officer. “Our Home Aesthetics shows you how to use the products and design services that Taylor Morrison already offers to achieve an achievable version of the highly stylized homes seen on social media. I am.”
Don't forget to paint in 2024 Taylor Morrison's 2024 Color Collection
Sherwin-Williams has selected Upward (SW 6239) as its 2024 Color of the Year. Therefore, Taylor Morrison created a complementary palette of other Sherman Williams paint colors to create a trendy interior space. Upward's gray-blue tones pair well with colors such as Pewter Cast (SW 7673), Extra His White (SW 7006), Garden Spot (SW 6432) and Gale Force (SW 7605).
“We know homeowners are interested in using color in unique ways in their homes,” explains Lee Crowder, Taylor Morrison National Director of Design and Model Experience. “Use Upward on your kitchen cabinets, paint your stair risers with Gale Force, breathe new life into your beautiful furniture with Garden Spot, or go out of the box by painting your interior doors with Pewter Cast. You can also think outside the box. For more balance, consider adding a contrasting, non-traditional light neutral like Extra White.”
bring the outdoors indoors
One of the interior trends that will gain momentum in 2024 is bringing elements of the outdoors indoors, as well as accent pieces and prints. The entire space should suggest a connection with natural elements such as grass, trees, sand, and water.
“Consider neutral stains that show the character of wood cabinets and flooring, tiles that mimic the texture and depth of natural materials, and rich hues of green, blue, black, and brown that create a calming, rustic feel.” Crowder adds. “If you want to add a touch of biophilia without worrying about watering or pruning, choose a green backsplash to brighten up your kitchen.”
turn off edge
Straight lines and clear boundaries have taken the world of interior decoration by storm these days, but in 2024, the Art Deco aesthetic is also making a return. Scalloped edges, curves and rounded furniture are starting to become trendy again, especially among the younger generation.
“You can also go all out with this trend by choosing high-impact pieces with fluid upholstery. You can also add an arched mirror or swap out the square hardware on a ring cabinet handle. and add a little bit of a 1970s vibe,” says Crowder.
A new look for classic subway tile
Classic subway tiles have been used in urban transportation systems since 1904, primarily due to their durability and ease of maintenance. The introduction of subway tile into private residences continues, and residential interior design experts suggest homeowners visit their local hardware store to see the latest innovations.
“With the growing popularity of 1” x 6” tiles, we are seeing further evolution of this classic tile,” says Crowder. “This new size is mounted on a mesh backing, which simplifies installation and allows the glossy, imperfect nature of the tile to be accentuated by its slim size.”
No matter what style you choose for your home, 2024 is the year to embrace your own design choices and make your space truly your own.