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Vital Essentials, Carnivore Meat Company's flagship premium raw pet food brand, recently announced strategic partnerships with Anipet Animal Supplies Inc. and Freedom Pet Supplies Inc. to expand distribution of the brand's premium freeze-dried and frozen pet foods. We have taken an important step towards this goal. In Canada.
Anipet Animal Supplies Inc., a family-owned distributor based in Western Canada, has partnered with Vital Essentials to expand the brand's reach, along with Freedom Pet Supplies, one of Eastern Canada's largest distributors. , is penetrating new market segments across the United States. This partnership will increase Vital Essentials' presence and make his full line of Vital Essentials butcher cut protein products readily available to Canadian pet retailers, consumers and their pets.
“With this partnership, Vital Essentials will expand distribution of its wide variety of raw, freeze-dried and frozen dog and cat foods, toppers, treats and raw bar snacks, offering the highest quality whole animal products available. It helps ensure that protein is available to your pet,” says Nick Evert. Chief Commercial Officer. “Because better protein means better results. Vital Essentials' premium raw butcher cut protein supports energetic playtime and is fitter and healthier. A shinier coat, And a tight coat. Strong muscles to sustain life. We believe every pet deserves the best, and we're committed to making that a reality with our new Canadian distribution partners Anipets and Freedom. It is working.”
“We are honored to have been nominated by a regional retailer to represent Vital Essentials,” said John Ayers, CEO of Freedom Pet Supply. “'s approach perfectly aligned with Vital Essentials' desire to grow the brand.” In Canada. And by working on bilingual packaging, he is pleased to represent the line in Canada's second most populous province, Quebec. We look forward to making Vital Essentials a household name in the Canadian market. ”
“Partnering with Vital Essentials is a pivotal moment for Anipet, allowing us to bring innovative, high-quality pet nutrition options to the Canadian market. Our strong distribution network, combined with Vital Essentials' premium raw protein, meets the growing demand for high-quality pet food and helps pets across Canada. We strive to improve the lives of pet owners,” said Troy Firth, CEO of Anipets Animal Supply.
Vital Essentials, Anipet Animal Supplies Inc. and Freedom Pet Supplies Inc. are mutually committed to superior food quality and safety standards. Through this partnership, all companies will leverage their combined manufacturing, product innovation, sales execution and distribution resources to work together to establish Vital Essentials as Canada's leading household pet food brand. Masu.
