Popular destinations for travelers in Asia Pacific

The analysis is based on Skyscanner's unique forward-looking Travel Insights data, comparing traveler behavior and search trends year-on-year.

Booking window reflects confidence in planning ahead

Overall, travelers are planning further ahead than in previous years, with traditional seasonality returning in 2024.

Asia Pacific: Asia-Pacific travelers have a wider distribution of booking windows than other regions, but there is an overall increase in bookings for 30+ days (2% in the 90+ segment). % increase). Booking slots longer than two months now account for more than a third of his demand in the region.

Destination selection emphasizes regional preferences

Asia Pacific: Asia-Pacific travelers have shifted their focus to destinations within the region, with a notable decline in travel to Europe compared to last year. Seat capacity is returning to the region, with many travelers expressing a desire to save money by switching from long-haul to short or medium-haul travel, or to domestic travel on a budget. .

Reduced travel distance to popular destinations

Across all regions, average travel days are down slightly or flat year over year for many popular destinations.

Asia Pacific: Well-known destinations in Europe and America were the most popular, with Athens having the longest travel duration. “Anywhere” also ranks high, with Tokyo being the only destination for which the number of travel days is in the single digits.

Destinations with the highest year-over-year increase in search volume reflect a mix of desire to explore new places and destinations with new route connections.

Asia Pacific: New Delhi, India and Shanghai, China are experiencing the greatest growth among travelers in Asia Pacific. Dubrovnik, Croatia. The Canadian province of Victoria is also trending. Pangkalan Bung on Indonesian Borneo is the only trending destination with an increasing average travel time.

At the beginning of 2024, Skyscanner recorded record travel demand, surpassing the global flight ticket market and becoming the fastest growing metasearch in 2023*.

Skyscanner remains a strategic partner to the world's biggest brands, airlines and DMOs. In addition to working with companies across the travel ecosystem, including DMOs like Visit California to promote their destinations and powering next-generation AI travel tools like Bing Chat and Layla, we also help airlines build their own We help you promote your offers and start new routes based on data. Intelligence.