Vodafone today announced that Marika Oramo has been appointed CEO of Vodafone Business, effective July 1, 2024. She will also become a member of Vodafone's Executive Committee from the same day. Marika is highly regarded as a business leader and she has over 25 years of experience in the IT industry worldwide.
She joins from global enterprise company SAP, where she served as Chief Business Officer for the EMEA region. In this role, Marika was responsible for driving the go-to-market strategy for her SAP product portfolio across 89 countries and managing 14,000 employees.
Marika joined SAP in 1999 and has since held various leadership roles including COO EMEA North, Managing Director for the Nordics and Baltics, Global COO for SAP Database and Data Management in the US, and Interim President for the EMEA Region. I have fulfilled the following. .
Margherita Della Valle, CEO of Vodafone Group, said: She brings her extensive B2B experience in the IT industry and we look forward to welcoming her as a member of our executive committee. ”
Marika Oramo said: “I look forward to working with Margherita and the management team, and to engaging with Vodafone’s customers and partners.” There are significant growth opportunities ahead for the Vodafone business, which I look forward to working with my new colleagues to seize.”
Marika will succeed Giorgio Migliarina, who has successfully led the Vodafone business as interim CEO. Vodafone Business reported in the group's third quarter trading update that service revenue rose by 5%. Vodafone's business is growing across all segments due to strong public sector demand and increasing customer adoption of new digital services such as cloud, security and IoT.
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About Vodafone
Vodafone is the largest pan-European and African telecommunications company. We provide mobile and fixed services to over 300 million customers in 17 countries, partner with mobile networks in an additional 43 countries, and have one of the world's largest IoT platforms. . In Africa, our financial technology business serves more than 76 million customers in eight countries and manages more transactions than any other provider.
Our purpose is to lead to a better future by using technology to improve lives and businesses and support the advancement of inclusive and sustainable societies. We are committed to reducing our environmental impact to achieve net-zero emissions by 2040.
For more information, please visit www.vodafone.com, follow us on X (formerly Twitter) @VodafoneGroup or contact us on LinkedIn at www.linkedin.com/company/vodafone.
