KOL Radar introduces “Audience Credibility Detection,” “Competitor Analysis,” and integrates “Korean Influencer Profiles” to enhance brand productivity and safety.
Taipei, February 21, 2024 /PRNewswire/ — iKala, a leading provider of AI transformation solutions, announced three significant updates to its AI influencer marketing service, KOL Radar. This update, which includes the integration of “Audience Authenticity Detection,'' “Competitor Analysis,'' and “New Korean Influencer Data,'' improves brand productivity and safety in the dynamic world of influencer marketing, and helps brand owners is designed to help you gain valuable AI. -Data based on data from his vast database of nearly 3 million influencers across 8 Asian countries.
iKala KOL Radar introduced “Competitor Analysis” to allow brands to track the social performance of their chosen competitors and review recent collaborations with influencers.
KOL Radar announced today that it will officially add approximately 700,000 Korean influencer profiles. March 31st. With this addition, KOL Radar now has a database of approximately 3 million influencers from markets including: Taiwan, Japan,South Korea, Hong Kong, Singapore, Malaysia, Thailandand Vietnam. This allows brand owners to gain insight into influencer data specific to their target market, help them further expand into unfamiliar overseas markets, understand influencer marketing trends and pain points, and expand borders through AI influencer data. You will be able to reduce the barriers that your business has overcome.
KOL Radar also introduces two important feature updates to streamline the influencer marketing “prequalification” process and enhance productivity and credibility for brands.
- Detecting audience credibility: Ensure collaboration effectiveness and security by quickly assessing an influencer's true number of fans and filtering out suspicious fans, bot accounts, and values that the system cannot distinguish.
- Competitor analysis: Access to open beta begins March 31st, which allows brands to track the social performance of selected competitors and review recent collaborations with influencers. This feature helps you evaluate collaboration effectiveness, select the right influencers, and refine your social strategy through AI analysis.
strive to become Asian KOL Radar, the largest influencer database, provides comprehensive cross-border influencer data solutions to accelerate enterprises' AI-driven digital transformation. Sega, co-founder and CEO of iKala, said of this exciting announcement: “iKala remains committed to developing the largest AI influencer search and analytics platform, and we look forward to enhancing our product capabilities to help brands increase productivity and ensure influencer safety. We want to provide more accurate AI influencer marketing services, address the challenges of the past, and facilitate the global expansion of brands with high-quality products. ”
