20+ years of marketing leadership driving strategic direction and driving sustainable growth.
milwaukee, March 26, 2024 /PRNewswire/ — Versiti, Inc., a national leader in innovative blood health solutions, today announced: Gretchen Jameson has been selected as the new executive vice president and chief marketing officer.She will effectively join Vel City. April 1, 2024.
Mr. Jameson will lead portfolio, sector and corporate marketing. Business development across service lines. Marketing insights and operations. Public Relations; Versiti Customer Center of Excellence. Her team further develops and communicates Versiti's strategic direction, inspires stakeholders to champion the mission, and creates great experiences for customers and donors across the organization's multi-state footprint. We will ensure cooperation to provide the following.
“Gretchen brings an unwavering commitment to brand excellence, marketing communications and transformational leadership.” Chris Miskell, president and chief executive officer of Versiti. “She understands the intricacies behind a brand's potential for success, evolution, and transformation. We are thrilled to have a talent like her.”
jameson is a graduate Concordia University Nebraska Have a degree in education. She later earned a master's degree in public relations. webster university and a PhD in Organizational Transformation Leadership. University of Southern California.
Mr. Jameson most recently served as Chief Learning and Experience Officer at RippleWorx, a software-as-a-service company that was recently named one of the INC5000 fastest-growing technology companies in the United States.She also has her Kacmarcik Enterprises and Concordia University Wisconsin and ann arboris nationally recognized for excellence in strategic design and results.
“I am thrilled to join Versity and contribute to the organization's mission to improve people's lives through discovery, diagnosis, and treatment. Throughout my career, my passion has been to improve the lives of all people. “We have focused on supporting those who define and champion their unique purpose.” Jameson. “I am truly excited to work with the talented team at Versity to drive impactful marketing efforts that resonate with our community and advance patient health with compassion and purpose.”
Jameson is also an active member of the community, serving on the boards of several nonprofit organizations, including the Milwaukee Ballet and the Lutheran Social Services Association. wisconsin (Recommendation). She is a former director of the Wisconsin Technology Council.
About Velcity
Versiti, a national leader in blood health innovation, was founded with a mission to improve patient health and enable the success of healthcare partners nationwide. In the fields of blood transfusion medicine, transplantation, and blood-related diseases, we provide innovative, high-value-added solutions tailored to each customer's individual needs. Collaborative efforts across Versiti improve patient outcomes, expand access to care and increase cost efficiency for health systems across the country. For more information, please visit: Versiti.org.
SOURCE Versiti, Inc.