In keeping with the allure of the aurora sky spectacle that captivates travelers around the world, Expedia's Northern Lights Guide spotlights the top trending destinations to view this natural phenomenon. This guide is based on search growth, with a whopping 370% increase leading to an unexpected winner: Finnish Lapland. It is followed by Churchill in Canada with his 110% surge, followed by his two hotspots in Norway, Alta and Narvik, with 100% and his 90% growth respectively.
Strategic times for optimal viewing
Guides emphasize the importance of timing your trip to get the most out of this breathtaking experience. October has emerged as the best month to see the Northern Lights in Lapland. Norway, on the other hand, is more flexible, with March, April, September and October being the best months to see it.
worldwide phenomenon
Beyond the strong candidates, there are a growing number of destinations that are making waves among aurora chasers. These include Banff and Jasper in Canada, Kalfafell in Iceland, the Isle of Skye in the UK, and Abisko and Kiruna in Sweden. Although no U.S. destinations make the top 10, Michigan, Minnesota's Voyageurs National Park and Alaska are also of interest to aurora enthusiasts.
More than just a viewing guide
More than just location suggestions, Expedia's guides serve as comprehensive guides for aurora seekers. We'll advise you on the best accommodations, the best times to observe, and even tips for photography. Renowned nature photographer Dave Sandford emphasizes the importance of savoring the moment, not just capturing it on camera. He encourages travelers to immerse themselves in the experience, understanding that the interaction between the Earth's magnetic field and charged particles from the sun creates this sublime light show.
The guide's release comes in the wake of a survey that revealed that nearly three-quarters of Canadians aspire to see the Northern Lights in their lifetime, but have yet to cross this experience off their bucket list. It was held in In Churchill, Manitoba, hotel searches in 2023 increased by 173% compared to his 2022, showing increased interest in Northern Lights tourism. Elsewhere in Canada, Whitehorse, Yukon (+20%), and Yellowknife, Northwest Territories (+18%) also recorded growth, further strengthening Canada's position as the epicenter of the Northern Lights. did.
