- Meghan announced this week that she is launching a new luxury lifestyle brand, American Riviera Orchard.
- DailyMail.com has obtained a trademark application for the Duchess of Cambridge's new business, detailing the trendy jams, butters and oils the duchess plans to sell.
- Meghan's new range includes nut and fruit butters, as well as “edible fats”, jellies, jams and spreads made with legumes, garlic and sesame seeds.
'You are what you eat,' says Meghan Markle shares insight into her health and diet through new lifestyle brand selling vegetable-based spreads, 'edible oils' and fruit preserves, DailyMail.com reveals I made it.
According to American Riviera Orchard's trademark filing obtained by DailyMail.com, the Duchess' new range includes nuts and fruits, as well as “edible fats”, jellies and jams made from legumes, garlic and sesame seeds. , the spread will be included. butter.
It's no surprise that the Duchess of Sussex sells mainly plant-based products after revealing she follows a predominantly vegan diet.
The trademark application also shows Meghan plans to sell a recipe book to help people eat like a modern-day royal, with sales expected to reach six figures in the first few weeks.
Meghan launched American Riviera Orchard this week with a glamorous video of her cooking posted to the brand's new Instagram account.
This is seen as a major part of her relaunch, with a new launch of The Tig, the lifestyle website she ran before she met Prince Harry when she was an actress on the TV show Suits. It is an incarnation.
Brand expert Hayley Knight told DailyMail.com that Meghan is likely to earn a six-figure income within weeks of officially launching her brand.
“We have seen in the past that everything Meghan wears is promoted, sold and sold out instantly. We also have a website,” Knight said.
He added that Meghan has an “incredibly strong” instinct when it comes to PR and marketing, adding: “I wouldn't have launched this if I didn't think it would work.”
Duchess Meghan will also appear on a Netflix cooking show to show off her cooking skills.
Duchess Kate previously said that her “happiest memories were in the kitchen” from her childhood.
All that has been revealed about the brand so far is a series of nine cryptic Instagram posts that, along with the name “American Riviera Orchard Montecito,” make up the brand's logo.
Comments are disabled on the Instagram post, and the page links to a new website of the same name where users can “join the waitlist” by entering their email address.
But the US trademark filing gives further clues as to what Meghan is planning.
The listing states that the products include “downloadable cookbooks and recipe books” as well as print versions.
This includes “coffee service using tableware.'' Tea service due to the nature of tableware. Tableware for serving food and drinks. Decanter. Tableware; the charger is a tableware. napkin ring. Table place card holders are not precious metals. “Beverage supplies”
Meghan will sell tablecloths, placemats, napkins, a kitchen line and “fabric gift wrap”.
Other products include: marmalade. fruit jam. Edible fats and oils and preservatives. Vegetable-based spread. Legume-based spread. Nut-based spread. Garlic-based spread. Sesame-based spread. Dairy-based spread. Nut butter; Fruit butter.”
The American Orchard Riviera store will sell food, books, tableware, table linens and tableware.
Meghan has long spoken of her love of vegetables and legumes, once calling hummus, carrots and crackers her “triple snack”.
In a 2016 talk, she said she follows a vegan diet during the week and is more flexible on the weekends.
“I take care of myself not just for aesthetic reasons, but because my mood is influenced by what I eat, how much rest I get, and how much water I drink,” she says. said.
Meghan's children Archie, 4, and Lilibet, 2, also love vegetables, the duchess said on an episode of her podcast Archetypes.
Duchess Kate is said to have helped her husband Prince Harry transition to a healthier diet, including more healthy smoothies and less meat.
Some of Meghan's products may raise some eyebrows, but they look ordinary compared to what Gwyneth Paltrow offers on her luxury lifestyle website, Goop.
Paltrow infamously sold a $66 “jade egg” that, when inserted into the vagina, was said to help with “feminine energy.”
Goop had to pay $145,000 after prosecutors in 10 California counties filed a lawsuit over misleading advertising about its eggs.
