Seoul, South Korea, January 19, 2024 /PRNewswire/ — Seoul Industry Administration (SBA), of Seoul A small business support organization announced that it successfully exhibited the “Seoul Integrated Pavilion'' at CES 2024 (Consumer Electronic Show 2024) held in Seoul. Las Vegas from From January 9th to 12thlocal time.
Participating companies in the Seoul Integrated Pavilion were provided with various support programs such as uncovered participation, open IR pitching, business matching, MOUs between participating companies, and media interviews.
The Seoul Integration Pavilion at CES 2024 was established in cooperation with 13 institutions, including major universities and districts in Seoul. Seoul, and start-up facilities. In 2023, it will be expanded to 670㎡, which is 1.5 times the size of the independently operated Seoul Pavilion.
SBA collaborates with 8 major companies to gather and support 81 promising startups Seoul-based university, one urban district (Gwanak-gu), and three urban startup facilities (Seoul Bio Hub, Seoul AI Hub, and Campus Town). Participating companies were divided into categories such as healthcare (31 companies), AI (25 companies), manufacturing (11 companies), mobility (7 companies), ESG (4 companies), and quantum (3 companies).
Meanwhile, the Seoul General Pavilion creatively expressed the diverse charms of Seoul. Seoul By incorporating the 2024 Seoul color theme 'Sky Coral' through an LED panoramic lighting display.
In addition to exhibiting their products, the seven companies at the Seoul Integrated Pavilion also participated in the official media event “CES 2024 Unveiled” held on the 2nd. January 7th At CES. This event, targeted at CES official media, was a valuable opportunity for startups to gain media exposure.
Participating companies in “CES 2024 Unveiled” include NationA, Hurotics, ENHANCE, LordSystem, DNA Corporation, Solive Ventures, and BarunBio. Due to the nature of CES, which focuses on the world's leading companies, it can be difficult for lesser-known startups to gain media exposure. Therefore, “CES 2024 Unveiled” provided a valuable opportunity for startups to satisfy their thirst for media publicity by attracting intensive attention from media around the world.
Source Seoul Industrial Agency