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GREENVILLE, S.C. – DRAFT Media Partners is pleased to announce that it has been named the Best Marketing Software Developer of 2024 at Business Magazine’s MarTech Awards by Innovation in Staffordshire, UK. This award highlighted the organization's continued innovation in the marketing software space.
DRAFT Ad Technology, the research and development arm of DRAFT Media Partners, specializes in combining AI technology with the expertise of an experienced team. This synergy creates advertising solutions that meet the needs of diverse markets, and its recent work, Reveal, is a testament to its ingenuity and forward-thinking approach.
Last year, DRAFT was awarded the Most Intuitive MarTech Company of 2023 for the introduction of DRAFT Technology (Dynamic Responsive Advertising Prediction Technology), the company's ability to anticipate and meet the dynamic needs of modern marketing. was shown. DRAFT helps marketing professionals design and implement omnichannel paid media campaigns with precision and adaptability to align with specific strategic goals.
But this year, it took the top spot.
“There is no final product, only stages of improvement,” says Skip Wilson, CEO of DRAFT Media Partners. “Our Draft Mode ethos of continuous enhancement not only applies to our technology, but it is also a principle that shapes our company culture.”
This culture has helped drive the company forward. DRAFT Media Partners takes pride in its employee-centered approach, with policies such as unlimited paid time off and support for personal activities, fostering a collaborative and innovative environment. These efforts reflect Wilson's belief in making dreams come true through advertising, benefiting both clients and employees.
The company's growth trajectory is further highlighted by strategic mergers and expansions, including a notable merger with Franchise Marketing Group. These moves, in addition to amassing over 110 active customers in his three years without aggressive marketing tactics, expand DRAFT's capabilities and potentially double its revenue in 2024. We're back on track.
For more information about DRAFT Media Partners, please visit https://draftmediapartners.com/.
About DRAFT Media Partners
DRAFT Media Partners, a leader in advertising technology, employs a philosophy of continuous advancement to improve marketing solutions and remain competitive in an ever-evolving industry. The combination of artificial intelligence and the expertise of our experienced team creates advanced tools like 'Reveal' that increase the effectiveness of your advertising. The company's culture fosters creativity and innovation, driving its mission to achieve clients' advertising goals and achieve outstanding success. Committed to staying at the forefront of marketing technology, DRAFT's signature DRAFT Mode approach embodies a commitment to constant improvement and innovation.
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