Director (f/m/d) Marketing Insights and Analytics – European and International
Founded in 2008, BMG has become the fourth largest music publisher in the world. Our success and competitiveness are rooted in our founding values of fairness, transparency and service. Our mission is clear. Enabling artists and songwriters to realize the full potential of their songs and recordings in the digital age.
We are currently looking for a Director (f/m/d) of European and International Marketing Insights & Analytics to join our team in Berlin.
In this role, you will be responsible for overseeing all insights and analysis activities across European and international marketing and sales to maximize the success and revenue of all frontline and catalog release campaigns.
what are you going to do
- Collate, analyze, and interpret data insights on marketing initiatives, budget allocation, repertoire performance and opportunities, consumer behavior, artist analytics, and digital partner performance across European and international repertoire-focused marketing campaigns. I will present it to you.
- Proactively initiate projects with artist, release, label, platform, market or industry analysis and provide actionable insights and recommendations to your business
- We help global marketing and sales teams identify industry trends, relevant technology advancements, and commercial performance, gather and understand global insights, and execute data-driven marketing strategies.
- Build strong relationships with key business stakeholders and contribute significantly to the decision-making process.
- Stay up to date on changes and developments in the digital media and streaming landscape across different partners and geographies
- We support businesses that shape the evolution of our revenue formats and service offerings.Drive market improvement and change through innovation, research and involvement in new projects
- Analyze social and digital marketing data, establish metrics to measure KPIs, and work closely with relevant departments to further enhance consumer engagement
- Serve as the primary point of contact for senior management and the label regarding projects and special investigations.
What to bring
- Bachelor's degree in marketing, business analysis, or related field
- Extensive experience in extracting insights from data and developing recommendations
- Strategic and financial modeling skills
- Proficiency in mathematical and statistical methods
- Knowledge of data warehouses and software used to query, extract, and manipulate data.
- Experience with SQL and BigQuery
- Ability to present complex analyzes in concise and practical presentations.
- Comfortable working in an unstructured environment, answering spontaneous questions, developing and testing hypotheses, and collaborating with key stakeholders to build work.
- fluent in English
It is also advantageous in the following cases:
- Experience in the music industry or related media industry
- Knowledge of Python or R
- german language skills
what we offer
- Modern offices in the heart of Berlin and flexible options for remote work
- There are many benefits, including a free BVG job ticket, Headspace annual membership, discounted membership to Urban Sports, Bertelsmann employee discounts, and more.
- Ongoing training opportunities on our in-house platform BMG Campus and Bertelsmann University
- Providing long-term career opportunities for all employees
- A collaborative environment with an open and appreciative community of people who share the same passion for working with artists and songwriters.
- Our unique culture, based on strong values and mutual support, makes us a great team.
this is us
As the great Kurt Cobain once said, *”Come as you are.” BMG is committed to providing equal employment opportunity to all employees. We value diversity in all its forms.
Equal opportunity is deeply rooted in our core value of fairness, and we are committed to creating a truly inclusive work environment where everyone can thrive.
If you're good at what you do, come as you are! Whether you are an experienced professional or a beginner, we welcome you to join our team.
All applicants to BMG will be treated equally regardless of age, disability, gender identity or expression, sexual orientation, marital status, pregnancy or parenting, ethnic origin, colour, national origin, religion or belief. I will.
*(BMG publishes Kurt Cobain's catalog, including the 1992 single “Come As You Are.”)
Unternemen: BMG RIGHTS MANAGEMENT GmbH
land: Germany
region: Berlin
Stadt: Berlin
Post Raizar: 10117
Job ID: 269099
position: Berlin, BE, DE, 10117
