Cannes is getting into the remake business.
Cannes' film market, the Marché du Film, is launching a one-day event focused entirely on remakes and vernacular versions of existing titles.
In collaboration with CNC, the French National Film Commission, we have supported Spain's Institute of Cinematography and Audiovisual Arts (ICAA), Italy's Directorate General of Cinematography and Audiovisual (DGCA-MiC) and Rome-based Studio Cinecittà. In response, Cannes Market will host a one-day event, Cannes Remake, on May 20th that will focus on selected European IPs that are ready for new film adaptations.
The first program will include a pitch session showcasing selected IP titles from France, Spain and Italy that have been judged to have the highest potential for film adaptation. This proposal will be followed by a series of his pre-arranged one-on-one meetings between IP holders and producers, culminating with an invite-only networking cocktail at CNC Beach.
The remake market is undeniably booming, driven by investment from global streaming services in local language adaptations and a growing desire to limit risk by betting on the proven success of existing IP. It has been.
Last week, Oscar-winning producer See-Saw Films announced king's speech and power of doghas signed a deal to adapt Michael Ende's German fantasy novel into a film. never ending story, as a series of new live-action feature films, became the cornerstone of the film franchise of the '80s and early '90s. On Friday, Netflix will release a film by Julien Leclerc. reward of feara new French feature film of Henri-Georges Clouzot's 1953 French adventure thriller of the same name (used by William Friedkin as the basis for 1977's Nailbiter) magician).His 2023 Liam Neeson-included thriller directed by Nimrod Antal Retaliation A remake of Dani de la Torre's 2015 Spanish feature El Desconoside. And on and on.
“Remakes inject new dynamism into the film industry and signal remarkable changes,” says Guillaume Esmiol, executive director of Marché du Film. “It's not just English remakes; there is a trend towards adaptations in different languages. Audiences are drawn to stories that resonate with their cultural nuances, paving the way for diverse and global storytelling. Masu.”
Jeremy Kessler, CNC's director of European and international affairs, said support for remakes comes from the French Film Commission, as demand for European IP continues to grow from both “US studios and Asian buyers” looking for remakes. He said it had become a “strategic priority.” Original material to adapt.
The Cannes remake market “fits not only with our large-scale support for exports, but also with our strategic priorities of protecting strategic cultural assets and promoting European intellectual property,” Kessler says. “It is these intellectual properties that create value for producers, international sellers and companies and enable us to support truly free and independent creative activity in Europe.”
The Cannes remake is part of a series of new initiatives at the Marché du Film, supported by European grant agency Creative Europe Media. The 2024 Cannes His Market will be held from May 14th to May 22nd. The 77th Cannes Film Festival will be held from May 14th to 25th.