It's 2024 and retro-style digital cameras like the new Fujifilm X100VI are all the rage, but musicMagpie's research reveals surprising findings about the true retro tech people are really looking for online it was done.
Film photography is certainly in vogue, with Gen Z turning to compact cameras like the Kodak Ektar H35, but digital compact cameras from the 2000s and 2010s like the Nikon Coolpix S6900 (pictured above) It turned out to be popular. comeback.
Search analysis from TikTok, eBay, and Google puts Nikon Coolpix ahead of technologies such as Motorola Razr, iPod Nano, Sony Walkman, and Nintendo DS, all of which are extremely popular, putting Coolpix ahead of Google and its Surroundings have soared more than 8,000% year over year. 700% on Tiktok and eBay (see full results below).
The Nikon Coolpix S6900, launched in early 2015 and earning a 3-star rating on TechRadar's review, is far from one of the best compact cameras, but it's the leading model in this retro revival, and it's the most searched for on eBay. ing. 37,567% increase, and Tiktok searches increased by 34,543%.
The reason for the surge in demand for the Coolpix S6900 is not its image quality. Modern smartphones can take better photos. Perhaps it's the neat design that includes a flip screen for selfies and a built-in rear stand (see below). This was recently seen on Canon's Powershot V10 video blogging camera, which coincidentally was the first new Powershot model in several years. Power Shot is the name of Canon's compact camera series, which made me wonder if Canon was renewing its interest in compact cameras.
I think a bigger reason is that the S6900 is available in pink. According to research, pink is the most popular color in this particular retro tech revival. However, we may have to acknowledge another, slightly more shallow element. Celebrities like Kendall Jenner have recently been promoting old-school style by posting selfies with vintage digital cameras.
However, I take this study with a bit of a grain of salt. It's not the numbers, but the conspicuous absence of Canon's Power Shot models from the 2000s and 2010s, when digital compact cameras were still around, as well as other camera brands like Sony and Olympus. Maybe those brands have search volume too? Nevertheless, it's surprising that Nikon Coolpix outperforms other popular retro technologies such as flip phones, MP3s, and cassette players.
Camera companies long ago gave up on producing new point-and-shoot point-and-shoot cameras simply because the best camera phones outperformed them and there was little demand for them. However, it appears that such cameras, now labeled as “vintage”, are becoming popular again. Despite the poor image quality, some cameras, like the S6900, have neat design features not found in today's best cameras. -In the rear stand.
It's time to ask your family members or rummage through your drawers at home for a vintage digital compact camera like the S6900. Given the rising value of models like this, in addition to the possibility of cashing in, you could also rediscover something you were all hyped about all those years ago, or buy a simpler point-and-shoot model. You may find pleasure in using it.
- eBay is a popular place to find vintage digital point-and-shoot cameras, but there are also certified pre-owned retailers we recommend. MPB, Adrama, B&H and Ket Shoppers in the U.S. and even the U.K. can try it out MPB plus wex photo video and park camera.