Meghan Markle, Prince Harry's wife, made the internet buzz on March 14th when a teaser for her new brand went viral. According to AFP, the brand “American Riviera Orchard'' is named after the couple's California beach house.
The brand name was announced in a retro 16-second video that features hands arranging flowers and the Duchess of Sussex stirring a pot in her kitchen.
It ended with a glimpse of a woman in ball gown standing at the end of a long portico.
Not only this, but American Riviera Orchard's official Instagram page featured nine enlarged images that combine to form the logo. Additionally, his bio reads: Established in 2024. ”
Learn more about the brand
When it comes to branding, American Riviera Orchard features a golden logo with the word “Montecito.”
Montecito is the name of the upscale town where the Duke and Duchess of Sussex and their children live. It is located near Santa Barbara, also known as the “American Riviera.”
It's been two days since her brand American Riviera Orchard was announced. Looking at the clip, it remains unclear what exactly the brand is selling.
However, the BBC reports that the brand will not only sell food products such as marmalade and jelly, but also cookbooks and household items such as decanters and kitchen linens.
How brands influence social media
In just two days, American Riviera Orchard's official Instagram page has amassed over 504,000 followers.
The brand also has an official page where you can enter your email address to join the waiting list.
It must be noted that Prince Harry and Meghan Markle quit royal duties in 2020 and moved to California.
Since then, no posts have been shared on the official Instagram account Sussex Royal.
In recent years, the two have been promoting various media projects.The couple was last seen in a Netflix documentary series. harry and duchess meghan.Prince Harry also published his memoir in January last year. Reserve.
Apart from Meghan's animated series on Netflix, the couple also had an exclusive podcast deal on Spotify, which ended last year after just one show.
