During the first two weeks of February, most people are in full Valentine's Day mode, looking for the best date ideas and gifts for their loved ones. But even after the holidays are over, don't forget to treat yourself.
There are many ways to splurge, but buying that trendy item you've always wanted, like that Instagram-worthy bun or the leggings everyone's talking about, can feel like the ultimate self-care. And considering it's a new year, there are brand new trendy products hitting social media at the moment.
Shop TODAY contributor Chassie Post stops by TODAY's third hour to share some of her top viral picks to add to your cart right now, from the latest additions from Quince to the clothes that will elevate your work wardrobe. I introduced it.
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Today's trending items
Escalier long sleeve silk ribbon blouse
Elevate your work wardrobe with this easy addition. Available in eight colors, from classic neutrals to shades of blue, green, and pink.
This airy, lightweight, silky top has a button-up front and is covered with a bow tie that can be tied or knotted according to your preference.
leopard print midi skirt
Groundhog Day brought the forecast for early spring. The temperatures may not reflect that, but stock up on this midi-length skirt for the season anyway. Or, while there's still snow on the ground, pair it with tights for a little extra coverage.
Available in solid colors and a variety of leopard print hues, this skirt features a high-rise elasticated waist.
adidas sambath sneakers
This probably isn't the first time we've seen this shoe. Your favorite celebrities are wearing them and Gen Z kids have them on their wish lists. And special editions of these viral sneakers have proven to be hard to come by time and time again.
With over 16 different colors and styles and both children's and adult sizes, the whole family can wear these trending low-top sneakers.
Uniqlo faux leather round shoulder bag
This silhouette has been on trend for quite some time, but Uniqlo has collaborated with designer Clare Waight Keller to give it its “unique flair.”
Crafted from faux leather fabric, this famous bag is a fresh take on the trend. Plus, thanks to the four internal pockets, you can store all your essentials and essentials.
Uniqlo faux leather puffy bag
Once again in collaboration with Waight Keller, this “Fluffy Bag” proves to be perfect for traveling to the office, coffee shop, or as a personal item when traveling.
With plenty of room for everything you need (including a 13-inch laptop!), this bag is available in three colors: off-white, black, and olive green.
Elf Cosmetics Pout Kraut Lip Plumping Pen
A multitasking product, this 3-in-1 tinted lip pen adds a glossy tint while plumping your lips thanks to its nourishing balm-like texture.
Just like a writing instrument snaps open and closed, this pen does the same and is available in eight different shades, from clear to fiery red.
Milk makeup cooling water jelly tint
Simply unwrap and blend this multitasking makeup product onto your lips and cheeks for long-lasting color. The brand claims the product is long-lasting, promising over 1,000 uses for 0.17 ounces. Its size and ease of use make touch-ups easy on the go.
More trending items
Brands founded by celebrities | eclectic gRampa style | water bottle
Brands founded by celebrities
road peptide lip treatment
Founded by Hailey Bieber, the buzzy brand is loved by members of the Shop TODAY team and quickly became Partnership Editorial Assistant Erica Marrison's “everyday go-to brand.”
Available in three different “flavors,” specifically Watermelon, Salted Caramel, and Vanilla, and with an unscented option, your lips will feel nourished and plump after use.
Rare Beauty Perfect Strokes Universal Volumizing Mascara
Browse the aisles for skincare products, sporting goods, beauty products, baking supplies, and more and you'll never come across a celebrity-founded brand.
Founded by Selena Gomez, Rare Beauty is more than just a makeup brand, as a portion of its profits are donated to mental health initiatives.
This mascara in particular has become a Shop TODAY favorite, with multiple editors naming it as their favorite for long-lasting, voluminous lashes.
eclectic grandpa style
strange boxer
Made from leftovers from other clothing items, these boxer shorts can be paired with your favorite slippers for a lounging day or dressed up with a cardigan for a day at the cafe.
The eclectic grandpa trend has never been more accessible, with a wide range of sizes from 00 to 18 and nine colors and patterns to choose from.
Dr. Scholl's Louis Iconic Clog
Maybe you've seen your grandparents wearing this on-trend style of shoes, or maybe you've seen them wearing Dr. Scholl shoes in general. There may be. Either way, they're onto something.
Not only does this brand offer comfortable shoes at a fraction of the price of other brands, they've also proven to be stylish and podiatrist-approved.
water bottles and accessories
Bottle Bright Water Bottle Cleaning Tablets
When was the last time you washed your water bottle? These easy-to-use tablets eliminate the hassle and speed up the process.
Simply fill a water bottle with hot water, drop the tablet in, wait for it to dissolve, then rinse and dry. You don't have to worry about it.
Owala 40oz Stainless Steel Tumbler
Do you love a particular water bottle brand? Or haven't joined the discussion yet? Whether you're all for it or need to find one to invest in, Shop TODAY's Editors (and TikTok users) agree that Owala stands out above the rest.
This 40-ounce tumbler rivals other brands with its recognizable and popular shape and features a “spill-proof” lid to prevent water from leaking.
the way we chose
Shop TODAY editors and writers scour the internet to find the best products. To make the shopping experience easier for our readers, we interview expert sources, scrutinize customer reviews, and even draw on our own personal experience.
As an editorial team, we create our own content and make coverage decisions based on research, reporting and our own ideas. today.com Readers want to read about. Our content goal is to serve and inform readers who are looking for the latest products to make their lives better. Products are sold by retailers instead of today. Prices and availability are accurate at the time of publication. Click here to learn more about Buy Now.