Role: Brand & Marketing Manager
Salary: Competitive – based on experience
Location: East London, UK.
WUGD and doof, a globally influential dance and electronic record label based in London, join our growing team and bring fresh thinking and passionate talent to help shape the future of music. We're looking for an ambitious music marketer.
About us
WUGD – Founded in 2021 by Jax Jones and Dan Stacy (manager of Jax Jones, Hannah Lane, Pentagon, and Liton), WUGD is more than just a label. We are artists empowering artists at the forefront of genre-bending electronic music, both tastemakers and culturally significant enough to top the charts.
WUGD is affiliated with Polydor Records and is the only UK-based record label to partner exclusively with Soundcloud. This makes WUGD a unique force in the industry, pushing things forward in a powerful and progressive way.
stupid is the new record label, event series, and merchandise company from Skiddle's #1 artist of 2023 and dance music's hottest new artist, Hannah Lane. doof is high-energy dance music for a new generation of club kids, already scheduled for a major release, with records and unique events planned by 2025.
The label group's roster is packed with cutting-edge acts that want to be heard, shared, and pictured, including Bianco, Hannah Lane, 1111, Remedy Club, Childmind, David Last, and MDDLTN. I am committed to creating music that feels contemporary.
For more information – https://www.instagram.com/wugdmusic/ and https://www.wugd.co.uk/
role
This position is for an experienced marketer with at least 3 years of experience in music marketing. Spearheading the label's brand strategy and record campaigns (from idea to strategy to execution), working closely with the passionate teams at Polydor and Soundcloud to deliver bold, new and exciting marketing moments and initiatives. I'll enjoy having this.
You will be (including, but not limited to)
You will be responsible for the strategic direction, planning, execution, and management of all artist campaigns based on digital, social, and streaming trends, particularly across TikTok and other social platforms.
Responsible for hiring and managing third party agencies across club promotions, radio pluggers and digital agencies to create breakthrough campaigns for the label group's roster on time and on budget.
Get cutting-edge analysis of all your campaign performance data across DSP, social, radio, and other digital platforms and optimize your plans based on the results.
Manage end-to-end content creation and distribution for all your campaigns, from artwork to music videos and everything in between.
Key stakeholders in digital marketing and social media conversations across all artists.
Responsible for maintaining a centralized campaign data hub and keeping it up to date.
Build and engage your label group community across digital to expand your D2C opportunities.
Provide thorough and detailed reporting to all campaign partners and artist managers.
Defend wins and lead your team to the next move
you/you have
Demonstrated experience in successfully running music campaigns, ideally in the dance/electronic space.
Flexibility, tenacity, and creative efforts.We have a startup mindset, so this role requires a high degree of conceptualization, strategy, and execution
Versatile and flexible in your daily role – able to adapt in moments of momentum and comfortable under pressure.
Proactive and passionate about artistic outcomes – enjoys creatively navigating challenges, “no’s” and small budgets to ensure tangible results and tangible impact.
A proven social media experience that drives engagement and growth.
Knowledge of digital and streaming platforms with a data-driven approach.
Passion for dance music, nightlife culture and trends
Outstanding organizational skills with an eye for detail
You have excellent communication skills and want to be a vocal and valued member of an energetic, reliable and caring team.
Progressive and non-traditional in problem solving and execution – we encourage new ideas and doing things differently
Why WUGD/Idiot?
Be part of a fast-growing label producing top 10 releases
Collaborate with established artists and emerging talent
Competitive compensation and career development opportunities
Chance to make a name for yourself in the music industry with one of the most exciting label groups
Please submit your resume
If you have the relevant experience and are willing to take on the challenge, we would like to hear from you.Please send your resume and attractive cover letter to: jobs@lovingalliance.com
Join us and help shape the future of music.
We are an equal opportunity employer.
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