If you're not already carrying around a Stanley, Hydro Flask, Yeti, or other reusable tumbler, you're definitely missing the trend. Even babies now have tumblers, and new research from Custom Ink shows that reusable water bottles are seen by many as a status symbol.
Custom Ink recently published the results of a study it conducted on trending reusable water bottles. The study collected data from Google Trends and social media sites and surveyed 3,000 people to find out which water bottle brands are preferred and what people think about them. .
Key findings from the study include:
- According to research, Stanley is the most searched water bottle brand on Google in 19 states and the most popular water bottle.
- Yeti, Hydro Flask, and Stanley are the most owned water bottle brands.
- Klean Kanteen was recognized as a top quality brand.
- 49% of people think owning a particular water bottle is considered a status symbol, compared to 51% who disagree.
- 82% of respondents said that water bottle brand reputation influences their purchasing decisions.
- In New Jersey and seven other states, Brita was the most searched water bottle brand.
When it comes to water bottles as a status symbol, opinions are divided down the middle, a survey has found.
Overall, Yeti, Stanley, and Hydro Flask were often associated with higher stats. Additionally, the idea that 82% of people surveyed said a water bottle's reputation influences their purchasing decisions could be indicative of how social media popularity influences our opinions. the research says.
“Water bottles play a flexible role in our lives, improving our status as a necessary part of a healthy and sustainable lifestyle and as a coveted accessory. , giving us the power to send signals to our communities and become entrenched in our most common daily lives,” the study says. “While quality, price and functionality are important to many respondents when purchasing a water bottle, many also agree that brand reputation plays a role.”
Stanley's baby?
It looks like even babies are getting on board with this trend and carrying around Fisher-Price tumblers.
But you don't have to crawl through a shopping aisle melee to get to your cup. The cups will be arriving at Walmart and Amazon soon.
“I'm excited to learn that Fisher-Price is launching its own playful version of the viral stainless steel mug for young people. The best part is, you can camp out all night at Target or enjoy the chaos. “There is no need for a competitive match,'' said Mattel's statement originally given to Scary Mummy.
The nearly $10 toy for infants and toddlers is a coffee mug with a handle and narrow base, similar to the trendy Stanley Quencher. The toy includes colorful lights, over 20 songs and phrases, and “fun hands-on activities to explore.” When you open the lid of the cup, you'll see “mocha-colored” rattle beads on one side and a “cute matcha latte swirl” on the other.
With this little take-home cup, even your baby can jump on the tumbler trend and show off their high-end status at nursery.
