Juventus is pleased to announce a new partnership with OpTic Gaming, a leading entertainment and lifestyle gaming brand, particularly popular in North America. This partnership aims to bridge the gap between traditional sports and esports, as well as bring together two passionate global fan bases.
OpTic is known for its far-reaching impact on the industry, boasting a long record of competitive success with over 50 championships in some of the world's most played games. I am. In 2022, OpTic was named his Esports Organization of the Year worldwide at the Esports Awards.
As part of the new partnership, the collaboration between the two brands will take place on social media, with regular launches of limited edition co-branded merchandise, as well as video content accompanied by events featuring athletes and influencers from both organizations. Created. This collaboration will be further strengthened by joint activations at live events in both the soccer and Esports worlds.
Busy new partnership with four world-renowned creators of the OpTic network coming together in Turin: gaming icon Seth “Scamp” Abner, OpTic CEO Hector “H3CZ” Rodriguez, and former Call of Duty pro Anthony “Methots” It will be a start. Zinni and his OpTic talent Davis “Hitch” Edwards will be joining the Juventus World with exclusive access to the Allianz Stadium (including, of course, during Sunday's Juventus vs. Fiorentina match), the Juventus Training Center, and his creator Immerse yourself in Lab fans will then be able to see content created to commemorate the start of the partnership.